Business Dev - Acquire First 10 Customers
Estimated date of completion: 2025H2 Period
Resources Required for 2025H2:
- 1 Business Development Lead
- 0.5 Solution Engineer
- Comms Hubs Support
Onboard Waku first 10 customers. Customers are projects using Waku for their peer-to-peer communication stack, or conversation/chat. First 10 customers assume involvement from the engineering team to get things right and help co-design.
Status, Railgun, TheGraph, Portrait and Chrom.ar should count as the first five.
A couple of projects are in stealth mode and can be counted in once they go public.
Strategic Objective
Logos Movement Community Enabling: Growth
Risks
| Risk | (Accept, Own, Mitigation) |
|---|---|
| No dedicated Dev Rel | Work closely with Logos Movement to funnel developers to Waku. Apply guerilla tacting to leverage current Waku team members. Use Solution Engineer for conference talk and presence. |
| No dedicated Growth Lead | Rely on Comms Hubs for Social Media presence, event organization, content and other initiatives. Leverage keen Waku team members to roll out dev community growth initiatives. |
KPIs for 2025H2
TODO: These are proposed KPI, need to iterate on them. Will review by EOW (13 June.)
- Identify 15 Highly Qualified Leads
- Discuss solution engineering with 10 leads
- Bring 5 leads into Discord bridge (will to connect and discuss)
- 3 new integrations started
- Identify 3 ecosystem grants, and secure initial calls
Deliverables
Chat SDK MVP Definition
Owner: BD
Based on customer interviews and co-design sessions, identify the potential Waku Chat SDK USPs and outline an MVP.
Communicate with targeted customers on MVP.